Here are ten dos and don’ts for hotel franchisees: Dos: Maintain Brand Standards: Adhere strictly to the brand’s guidelines and standards to ensure consistency across all aspects of your hotel operations. Provide Excellent Customer Service: Focus on delivering exceptional customer service to create positive experiences for your guests and encourage repeat business. Invest in Staff Training: Train your staff thoroughly […]
Hospitality brands can play a pivotal role in enhancing the operational efficiency of hotels by providing support, guidance, and resources. Here are several ways in which brands can contribute to improving the operational efficiency of hotels: Standardization of Processes: Brands often establish standardized operational processes and procedures. This ensures consistency across different properties, making it easier for staff to understand […]
Evaluating brand support is a crucial aspect for hotels considering joining a particular brand. Here are several ways hotels can assess brand support before making a commitment: Request Detailed Information: Ask the franchisor for comprehensive information about the support services they offer. This should include details about training programs, marketing support, operational assistance, and ongoing support. Talk to Existing Franchisees: […]
Franchisors in the hotel industry may exploit franchisees by imposing overly stringent or unreasonable operating standards. While franchise agreements typically include certain standards to maintain brand consistency and quality, there are cases where these requirements become burdensome or disproportionate. Here are ways in which franchisors may exploit hotels through such standards: Excessive Costs: Franchisors may mandate specific equipment, amenities, or […]
Predatory pricing in the hotel franchising industry refers to a strategy where a dominant hotel franchisor deliberately sets its prices for franchise fees, services, or other related charges at an artificially low level. The primary goal of predatory pricing is to drive competitors, especially smaller or newer franchises, out of the market. Once these competitors are weakened or forced out, […]
While malpractices can vary, here is a list of 25 potential malpractices that may occur in the hospitality franchising industry: Hidden Fees: Franchisors may introduce undisclosed fees or charges, leading to unexpected financial burdens for franchisees. Unfair Fee Increases: Franchisors might implement excessive and unjustified increases in royalty fees, marketing fees, or other charges. Predatory Pricing: Franchisors may force franchisees […]
A conflict of interest in hotel franchising arises when the interests of the franchisor (the brand owner) and the franchisee (the individual or entity operating the hotel under the brand) diverge or potentially clash. Here are several aspects of conflict of interest in hotel franchising: Fee Structure: Franchisors typically charge various fees, including initial franchise fees, ongoing royalties, and marketing […]
It is important to note that not all franchise brands engage in dishonest practices, and many operate with integrity. However, like any business relationship, conflicts and issues can arise. Here are 10 potential ways hotels may feel cheated by franchise brands: Excessive Fees: Franchise brands may impose high fees for various services, including marketing, reservation systems, and ongoing support. Some […]
Fair, transparent franchising in hotels can be a win-win for both franchisor brand and franchisee hotels and can lead to the growth and profitability of both: Mutual Trust and Long-Term Commitment: Fair and transparent franchising establishes a foundation of trust between the franchisor brand and franchisee hotels. When both parties feel that the terms of the agreement are just and […]
In the complex world of the hotel industry, where partnerships between franchisees and franchisors shape the landscape, the call for fair hotel franchising is becoming increasingly imperative. Fairness in these agreements not only benefits the franchisees but also establishes a foundation for sustainable and mutually beneficial relationships. Let’s delve into the critical need for fair hotel franchising and why it […]
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