Hotel business, if it runs smoothly, can be highly lucrative and make you multi-millionaire. However, as with most other industries, you can find that there are lot more failure stories than successes in this industry sector. There can be many reasons for failure, including stiff competition, lack of planning and vision, as well as lack of ability to generate handsome […]
Instagram, among numerous social media channels, can be a very important platform for the hospitality business. It primarily has a young audience, and there are various kinds of marketing tools available to showcase the beauty of your property here to millions of people worldwide. Instagram is a great visual medium to express your property; it is the perfect place to […]
Every business these days needs to pay due importance to digital marketing. No business can afford to totally ignore it. Many hotels have been seen to be lax in this area. There are many hotels which are still not on social media or other online platforms. This is to their own peril. Why are most hotels hesitant to building their […]
If hotels want to succeed in this era of cut-throat competition they should stop being selfish and become more guest-focused in their approach. They should try to make their guests feel special. They should treat the guest as a family member. Many hotels forget that the real secret to success in this business is in treating the guest rightly. If […]
Let’s see some pointers and principles to creating great and awesome content for hotel websites and blogs. Be Specific – Being specific is the key. Be specific who you are writing for. Each blog post may be targeted towards a particular audience. So be clear in your mind who you are writing the content for. Hotels, for example, can publish […]
Whether guests book your hotel for a leisurely break or for a business trip, they expect a high standard of customer service as well as a high level of comfort. Make every guest at your hotel feel special. Treat each guest as a royalty because every guest is important to your business. Continuously look for ways to make your hotel […]
The hotel industry has grown exponentially over the past two decades, and much of this success has been attributed to the efficient use of the power of the Internet. Today, millions of hotels around the world are offering their guests online booking / reservations. In fact, online reservations have become the norm as travelers find it easy to book hotels […]
Till recently many smaller or medium sized hotels did not even have a website. Most hotel owners would not bother about getting a website developed as they felt it was a waste of time and money. This has changed a lot in the past few years. Now you can see every small, medium and big hotel rushing to get a […]
While the world is trying to get back to normalcy after Covid-19 shakeup, the hospitality industry is faced with numerous challenges. Business is no longer the same it was before the start of this pandemic. Covid-19 may have forever changed the way people travel, so hotels may also need to adapt to this new reality. In the post-Covid era, it […]
Falling behind your competition can become a major reason for the failure of your hotel if you don’t check and address it on time. There can be many ways you may fall behind others. Let us discuss a few of them here. Technology You may fall behind your competition in terms of technology implementation. It could be that other hotels […]
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