Get Inside the Guest Mindset with StayExpress

Get Inside the Guest Mindset with StayExpress

In an industry where guest loyalty is harder to earn and traveler behavior evolves rapidly, understanding why people travel is just as important as knowing where they go. Today’s hotel ...

25+ Different Types of Travelers Which Hotels Should Consider

25+ Different Types of Travelers Which Hotels Should Consider

Here's a curated list of dozens of different types of travelers, based on their psychological motivations, travel styles, and emotional goals. These personas can help hoteliers deeply understand guest mindsets ...

The Rise of “Slow Travel” and the Search for Meaning

The Rise of “Slow Travel” and the Search for Meaning

Fast-paced, checklist-driven vacations are losing ground to a slower, more intentional style of travel. Guests now crave deeper connections with people, places, and themselves. Hotels that create space for lingering—through ...

Blog

Video Ad Script Examples for Hotel Marketing

Here’s an exmple of a nicely-converting YouTube ad script for a hotel promo: 🎬 YouTube Ad Script – “Experience Luxury at [Your Hotel Name]” [Opening Scene – Stunning Hotel Exterior & Lobby] Narrator (Warm & Engaging):“Looking for the perfect getaway? Welcome to [Your Hotel Name], where comfort meets elegance in the heart of [Your Location].” [Scene 2 – Beautiful Hotel […]

Hotel Marketing 0 1 min read

Youtube Ads Targeting Tips for Hotels

When running YouTube ads for hotels, precise targeting ensures your ads reach the right audience, increasing bookings and brand awareness. Here are the best targeting options for YouTube ads: 1. Demographic Targeting ✔ Age & Gender: Target travelers based on typical customer profiles (e.g., 25-55 for business travelers, 18-34 for backpackers).✔ Household Income: Focus on higher-income segments for luxury stays […]

Hotel Marketing 0 2 min read

Hallmarks of a Successful Youtube Channel for Hotels

A successful YouTube channel for hotels should effectively engage potential guests, build brand authority, and drive bookings. Here are a few hallmarks of a great hotel YouTube channel: 1. High-Quality Video Production Use professional videography with stable shots, good lighting, and clear audio. Invest in a high-resolution camera and editing software to enhance video appeal. 2. Engaging & Authentic Storytelling […]

Branding 0 1 min read

Hotel Emergency Standard Operating Procedure (SOP) for Storms & Tornadoes

How prepared is your hotel and does it follow any clearly defined emergency procedures? 1. Pre-Storm Preparation A. Monitoring & Communication Designate a Storm Response Team (SRT) to monitor weather updates (e.g., NOAA, National Weather Service). Establish a communication protocol using hotel intercoms, in-room systems, and mobile apps for emergency alerts. Inform all staff of their roles via briefing and […]

Guest Experience 0 2 min read

Hotel Staff Responsibilities During a Storm or Tornado

Key Responsibilities of Hotel Staff During a Storm or Tornado During a storm or tornado, hotel staff play a critical role in ensuring guest safety and comfort. Here are some key ways they can assist: 1. Before the Storm Monitor Weather Updates: Stay informed through local weather alerts and emergency services. Use apps like NOAA Weather or The Weather Channel. […]

Hotel Tips 0 3 min read

Importance of Youtube Marketing for Hotels

YouTube video marketing has become an essential strategy for hotels seeking to enhance their visibility, engage potential guests, and ultimately drive bookings. Here are several key points that highlight the importance of YouTube video marketing for hotels: 1. Visual Storytelling Showcase the Experience: Videos allow hotels to tell their story and showcase their unique features, ambience, and services in a way […]

Branding 0 2 min read

How Hotels Can Ensure Proper Relaxation of Business and Bleisure Guests

Ensuring proper rest and relaxation for business and bleisure travelers is crucial for hotels aiming to provide an exceptional experience. Here are several strategies hotels can implement: 1. Comfortable Accommodations High-Quality Bedding: Invest in premium mattresses, pillows, and linens to enhance sleep quality. Soundproofing: Implement soundproof walls and windows to minimize noise disturbances from the outside and other guests. 2. Amenities for Relaxation Wellness […]

Guest Experience 0 1 min read

Providing the Perfect Bleisure Travel Experience to Your Hotel Guests: 17 Awesome Tips

Bleisure travel—a combination of business and leisure—is an increasingly popular trend among travelers. These guests often find themselves traveling for work but take advantage of the opportunity to explore and enjoy their destination. As a hotelier, catering to bleisure travelers can significantly boost your occupancy rates and customer satisfaction. Here’s a detailed guide with 17 actionable tips to provide the […]

Guest Experience 0 3 min read

How Wellness and Sleep Programs Can Help Hotels Attract More Guests

Hotels can leverage relaxation and sleep enhancement programs as a unique selling proposition to attract more guests, particularly in a competitive market. Here are several strategies to effectively implement these programs: 1. Develop Comprehensive Sleep Programs Sleep-Centric Packages: Create packages that include sleep-related amenities, such as sound machines, blackout curtains, and premium bedding. Offer these packages as special deals on the hotel’s […]

Guest Experience 0 2 min read

How StayExpress Can Help Franchisee Hotels Attract Modern Wellness Travelers

In today’s fast-paced world, modern wellness travelers seek more than just a comfortable place to stay; they desire an experience that nurtures their physical, mental, and emotional well-being. To effectively and cater to this demographic, hotel brands like StayExpress can offer valuable resources, strategies, and support to their franchisee hotel partners. Below are several ways StayExpress can facilitate this process: […]

Stay Express Hotel Franchise 0 2 min read

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