Why Are Hotel Franchisees Fleeing – Stay Express Solves The Problem

Many hotel owners have become disillusioned with the big brand names and are fleeing the franchise model. They no longer want to be part of any brand and want to operate independently by themselves.

This dissatisfaction among the hotel owners is a result of years of exploitation by the big brand players. The brands have been totally focused on their own profits and growth, without giving a least thought or consideration for the individual hotels within their chain.

The hotel owners have been quite frustrated by this approach and policy of the brands. They have been forced to quit the franchise model and go their own separate ways. Many hotels feel the value and benefits they are getting are not sufficient to justify the huge amounts they pay to be part of the brand.

It is high time that the hospitality industry sees a drastic change in the franchising sector. The time is ripe to bring back fair franchising approach. Fair franchising means that the hotels get lot of value and benefit. The franchisor-franchisee relationship should not be just one-sided. Rather, it should be mutually beneficial.

Gone are the days when hotels had to put up with the bullying behavior of the brands because of lack of other alternatives. Now it is not easy to fool or force the hotels into submissiveness while the brands bend all the rules to their own benefit. In order to retain the franchisees, brands have to stop playing tricks and really step up their game by providing better value to the hotels.

Stay Express is an upcoming SBA approved fair franchising company that brings fresh new ideas and perspectives. Its approach is radically different from other major brands as it focuses on delivering higher values and greater benefits. It prides itself as being a transparent, hassle-free franchise company that has low costs and sensible PIPs.