Tips To Attract Families Towards Your Hotel Part – 2

Getting prospective customers to notice your hotel or resort is difficult enough without having to worry about the booking. We discussed a few techniques to attract families to your hotel in our last blog, and we’d like to share a few more with you all.

Showcase Your Hotel in a Different Way:

Figure out what it is that draws families to your hotel and sell the hell out of it. If there isn’t anything that stands out, make something new. You must have a wow element that will linger in the minds of parents who are searching online, and this might range from the location to the swimming pool. Look for ways to simulate the experience of parents visiting your place. Nothing can ever replace the actual thing. However, the more you can do to create a visceral experience of what it’s like to stay at your hotel, the more it will affect the potential visitor.

Promote Hotel On Social Media:

There are several methods to market yourself as a family-friendly hotel online and in media. Promote your hotel as a family-friendly destination on TripAdvisor, post online reviews, use social media, and promote in parenting magazines.

Provide Good Customer Service:

Customer service is essential in the hotel industry, as we all know. Parents want to see their child’s allergies addressed or any emergency health crisis so your hotel should have an emergency physician ready for any illness to be taken care of. The employees should also cooperate with children of all ages. Provide new pool towels, prompt service in the restaurant, and make sure the front-desk personnel is well-versed in local family-friendly activities.

Group Reservations:

Many individuals prefer to travel in large groups, whether with their grandparents or with other families. In such cases, it makes reasonable to provide discounts for numerous room bookings. Interconnecting rooms or having special occasion parties may also be advantageous. If this information is posted on the hotel’s website, families should be able to plan accordingly.

Child Care Services:

Another strategy for attracting families to your hotel is to speak directly to parents’ need for some alone time. Even if you don’t want to provide full-service daycare or babysitting, you can consider providing specified childcare hours (with the understanding that parents must stay on the property). For example, on some evenings, you may provide a “childcare” hour from 6:00-7:00 p.m., allowing parents to enjoy a quiet meal at your onsite restaurant. You may certainly identify some local teachers and/or daycare providers that would appreciate the opportunity to make some additional cash.