Tips For Hotel YouTube Marketing

We all know that YouTube is one of the world’s top search engines, but before you broadcast your channel to the rest of the world, spend a few moments to make sure it looks fantastic! The hotel business may benefit greatly from the use of video.

A video tour of your hotel, an interview with your employees, or a short cooking demonstration from your hotel chef may pique a potential guest’s interest and offer them a taste of the beautiful journey they’ll have at your hotel. For even more exposure, incorporate YouTube’s must-have app into your hotel’s Facebook page.

Here are some tips on how to benefit while using these techniques.

Post Diverse Content Of Your Hotel:

• Your hotel clips should be instructive, enjoyable to watch, or sometimes both. It’s fantastic if you’ve set up a YouTube account, but as the saying goes, content is king! Great content is more crucial than great production value in your hotel YouTube videos.
• Videos, such as virtual tours, are excellent for promoting your hotel, but they are unlikely to be shared. E.g., There might be a chance you host a musical ensemble that just sang in your hotel lobby. Create a fast video and share it! The more diverse your material, the more likely it will surface in relevant searches and be shared.

Cut it Simple:

• Many YouTube videos that are shared are under 5 minutes long. If you have a lengthy video tour, consider breaking it up into many videos. Users are more inclined to view and share shorter videos.

Connect YouTube Channel To Your Website &  Social Media Accounts:

• Everywhere you have a “Like Us on Facebook” button or a “Follow Us on Twitter” link, put a link to your YouTube channel. When you upload a new YouTube video, make sure to share it! Embedding the video on your website and sharing it on Facebook and Twitter are excellent strategies to broaden your audience.

 Include Hash Tags in Your Video:

• add specific tags to your video; this will help your video appear in relevant searches. Be particular when you #hashtag the video; it might be your hotel’s name or city, or it could be more generic tags like hotel tour, chef advice; the more relevant your video is to the user’s search, the more likely it will be shared.

Stay Updated On Your Channel And Respond To Comments:

• YouTube is a social platform! Users may engage with, share, and comment on videos, which can provide valuable information about what potential guests appreciate about your hotel or what they want to see more of. In a nutshell, it is gathering feedback from your guests.