How Hotels Can Attract More Business Travelers
Today’s corporate travellers aren’t afraid to express their preferences for booking, facilities, restaurants, and accommodations. Hospitality experts are capitalising on this input, making little adjustments as well as large expenditures in infrastructure and services to secure a piece of this industry, which is estimated to reach $1,657 billion in 2023.
Continue reading to discover the operational areas that business travellers worry about, as well as ideas and techniques for attracting and retaining their loyalty.
Using Technology, Prioritise Flawless Hotel Booking:
- Simplify you’re booking and payment choices for business travel: Two-Thirds of passenger’s book hotels themselves or via internet travel agencies. Hotels must convert visitors to their website or booking sites into paying customers in a matter of seconds.
- Use Chatbots with artificial intelligence: Chatbots improve the guest experience by informing guests when their rooms are available and providing information about local activities and services.
Maintain Contact with Corporate Travel Planners:
- Promote your alternatives for a meeting, events and corporate training venues: You have adaptable meeting spaces and event services staff to assist businesses in holding productive meetings at your hotel. Use your hospitality software to target group business, corporate travel planners, and transitory business travellers, as well as to assist you to reply to RFP’s promptly.
- Invest in reservation and booking technology: Check that your capacity room management system can accommodate preferences in group reservations as well as payment and confirmation for corporate travel.
Customize To Meet The Needs of Business Traveler:
- Proximity: Location is still the most important factor. Proximity is also beneficial to productivity. It reduces in-city commuting time, giving you more time to work.
- Custom-made Experience: The Hotel brands today include technology and automation that simplifies the visitor experience from beginning to end. These new technologies are not only welcomed but are also anticipated by the majority of business travellers.
- Make sure your Wi-Fi is Fast: Wi-Fi and mobile technologies are vital in today’s hotel. Aside from IT infrastructure modifications to accommodate the highest speeds, keep an eye out for Security, Connectivity and Reach.
- Accessible Meeting Rooms: Business travel is frequently for obtaining new clients and having key meetings. Due to this business travellers choose hotels with easily accessible conference rooms and meeting spaces.
- Fast Services: Business Travellers need quick and efficient service. Room service should be in 30 mins or less, Overnight dry-cleaning and shoeshine service should be accessible. Business travellers operate on a tight schedule, there is no time to waste getting things ready.
- A Setting that Encourages productivity and Rests: When a Business Traveller stays at a hotel, he or she has two major objectives. They must either 1. Get Business things done or 2. Get Some Rest. As a result, hotels must market both.
- Better Quality Foods: Today’s business traveller wants a variety of options. They would also pay attention to the kind of food being served. Keep an eye out for food and beverages trends, speciality diets and dietary limitations.