Events are a never-ending marketing opportunity as well as a significant source of tourism. Any skilful hotel management will use events to determine their prices and website content. Search engines no longer accept outdated or stale material. Google, in particular, has favoured ‘fresh’ material for its search ranks during the previous five years. This is a thorn in the side […]
Relevant and entertaining hotel video marketing is a tried-and-true method of reaching out to potential clients and event planners. Google determined that 56% of people traveling on business and 35% of those traveling for leisure interacted with hospitality-related videos at some time. Video is important, especially in the hotel industry, since visuals (the view, the facilities, the furnishings) have a strong […]
We all know that YouTube is one of the world’s top search engines, but before you broadcast your channel to the rest of the world, spend a few moments to make sure it looks fantastic! The hotel business may benefit greatly from the use of video. A video tour of your hotel, an interview with your employees, or a short […]
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