Using Influencers to Market Your Hotel – Part I

Ways in which Hotels can Leverage Travel Influencers to Promote their Property Influencer Marketing is quite IN, if one is in the know. We might as well ask Marriott. Marriott Hotels frequently shares content from travel influencers who have stayed at their properties on Instagram. In one such post, they featured a photo from travel influencer Paulina Perrucci to showcase […]

Using Influencer’s to Promote Your Hotel Property – Part II

This is a continuation of our series. You can find part 1 here – Influencer marketing for your hotel Finding the Right Influencers One needs to be clear on the motive of the campaign – whether it is to promote property and drive sales or drive traffic to website. Once the motive is clear the search for getting the right […]

Simple Boutique Hotel Marketing Ideas

Various marketing ideas provide the groundwork for a strong and profitable boutique hotel. As a small hotel owner, it may be difficult to build your company’s identity amid the large names in the hospitality sector. Although it requires a lot of patience and commitment, the benefits of providing passengers with a one-of-a-kind experience will pay off. Smaller hotels often use […]

Boutique Hotel Business Plan

Whether you’ve been operating your small hotel company for a while or you’re just starting, developing a hotel business plan is always a smart idea. A plan provides a firm basis for your company and may be utilized as a roadmap for future profitability and success.   Why do you need a boutique hotel business plan? You should have a […]

Secrets To Managing Hotel Occupancy During Slow Periods

The hotel sector has a fantastic chance to attract high-quality customers. You can’t be a hotel manager, owner, or revenue management without being aware of the importance of seasonality. The tremendous demand and swarms of visitors that characterize the peak season are, without a question, the finest time of year for hotel owners. In addition, it is not hard to […]

Hotel Website Redesign Tips to Increase Bookings In 2023

The start of a new year is a great opportunity for a new beginning. How about the quality of your hotel’s online presence then? Changes in the digital world occur rapidly. Conventional wisdom is that hotels should update their websites every two to three years (on top of minor annual updates). Changes to search engine optimization, functionality, and industry standards […]

Boutique Hotel Marketing Plan

To run a boutique hotel successfully, representatives in hotel leadership roles must have a vision of what the hotel is attempting to be and what its unique value proposition (UVP) is. This is essentially an overarching marketing plan that explains to customers what makes your boutique hotel unique and better than opponents. This can only be accomplished through boutique hotel marketing […]

How To Create A Marketing Plan For A Hotel

In this article we shall discuss things like how to create a marketing plan for a hotel, how much should hotels spend on marketing and how to build a strong online presence. Your hotel marketing strategy is an essential component of your business. You need a plan of action if you want to progress your marketing strategy ahead! It’s like […]

Superb Ideas To Promote Your Hotel on Instagram

Social media is a vital component of any hotel marketing plan. It has evolved faster than any other marketing platform in history and shows no signs of diminishing. It might be overwhelming for a hotel to build a social media presence from the bottom up. There are many social media platforms but we are here to focus on the most […]